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Ovum: 2014 most accessible World Cup ever

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This summer’s football World Cup is proving to be the most accessible in the tournament’s history, with broadcast and streaming services available on up to 5.9 billion screens globally. This is according to research firm Ovum, which reveals that PCs, tablets, and smartphones are providing alternatives to conventional TV viewing, accounting for 57 per cent of all screens. However, with [...]

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